BICP DATA is a company that helps companies to develop their data strategy. In an age of privacy, the road to data use seems to have become more difficult. However, it is essential to consider data belongs to the consumer, and what marketer should do to give value back to the consumer, then you can see where you need to go. We help clients to build trusting relationships with their customers by considering both technological, legal and ethical aspects of a new data strategy for the age of privacy first.